Automated material cutting equipment specialist, Eastman, recently announced the promotion of Elizabeth McGruder to Vice President of European Sales and Marketing. She will now oversee a network of independent European sales representatives with a strategic focus on business growth in the composite and tech-textile industries. Over the previous eight years, sales revenue for the territory has grown five times as a direct result of successful responses to technical and commercial RFP led by Elizabeth McGruder.
Through creative sales and marketing communication, client relationship management and targeted development of localised sales and support staff, her new role is anticipated to strengthen the company’s footprint in a severely competitive marketplace. A graduate of the University of Dayton (Ohio) Elizabeth McGruder holds an MBA from Canisius College.
